The Top Six Social Networking Sites For Entrepreneurs

The Top Six Social Networking Sites For Entrepreneurs

A lot of people out there are struggling to find a job. However, there are some people who have opted to forge a new path for themselves. If you become an entrepreneur, you can create your own career and become a big success.

Of course, in order to become successful, you'll need to have the right tools. These six social networking sites are essential for any entrepreneur.

1. MarketHive

MarketHive is a social networking site built for entrepreneurs for entrepreneurs, MarketHive isn't only a social networking site, in addition, it contains a blogging platform, and some incredibly effective online marketing tools to enable entrepreneurs to achieve success marketing their internet business, products and services.

Below you will find some of the marketing tools you'll get once you join Markethive:

Autoresponders

E-mail Broadcasting

Blogging Platform

Capture Pages

One Click Lead Generation System

Conference Room and so much more

You might be pondering how much does MarketHive charge for these effective online marketing tools, well the answer is these internet marketing tools are absolutely free for life,no strings attached. These online marketing tools would certainly cost you hundreds of bucks every month, not at MarketHive. This is good news for the beginner as well as the seasoned internet marketer.  Click the Banner Below To Join MarketHive

 

 

2. PartnerUp

If you're trying to build a career as an entrepreneur, you will need to be able to seek out potential partners. This site allows you to connect with people that are looking for the same things you are. You'll be able to find a business partner and put your plans into action.

3. LinkedIn

LinkedIn is one of the most famous social networking sites for entrepreneurs, and it's also one of the most beneficial ones. A LinkedIn page is essentially an online resume. It has helped many people to secure a job.

However, LinkedIn also offers various groups that can be extremely useful to entrepreneurs. If you're trying to build a career for yourself, you should make sure you join some of these groups as soon as you can.

4. Biznik

If you're self-employed, you need to make sure that you stay motivated. The Biznik community is full of freelancers that you can bounce ideas off of. You will be able to share ideas and get instant feedback. You may also be able to meet people that will be able to further your career.

5. The Funded

Entrepreneurs are always looking for new funding sources. If you sign up at The Funded, you'll be able to read reviews for a variety of funding sources. You will be able to ask questions and obtain more information before you sign up for funding.

 

6. Perfect Business

Some of the best social networking sites don't just connect you to other people. They can also provide you with tutorials and other helpful information.

If you're a novice entrepreneur, and you want to learn more, make sure you sign up for an account at this site. You'll be able to watch tutorials, participate in online classes, and ask questions from experts. Before long, you'll have a better understanding of what you should be doing to improve your career.

Social networking is a tool, and you need to make sure that you use it well. Sign up for an account at all of the sites listed above as soon as you can. Spend time creating a profile.

These sites have helped a number of entrepreneurs to become more successful. If you sink some time into them, they should be able to help you as well. These days, the online world is the best place to network.

MarketHive

The Top Six Social Networking Sites For Entrepreneurs

The Hidden Risks Of Facebook Marketing

The Hidden Risks Of Facebook Marketing

These days, the majority of businesses rely on social media marketing. After all, social media has an incredible reach. There is no reason not to take advantage of what it can offer.

However, there are risks inherent in this kind of marketing. Companies should make sure they are fully aware of what can go wrong. That way, they can avoid these issues and benefit from Facebook.

Privacy Leaks

 

If employees have access to your company's social media accounts, they could easily leak important company secrets there. Some people have released sensitive information because they didn't realize it was a problem; others have accidentally leaked information they meant for their personal Facebook page. In some cases, former employees have intentionally leaked information in order to get revenge on their former employers.

To mitigate these risks, you need to be careful about who has access to your Facebook account. It is best to have one person managing all social media accounts. If they are going to be out of the office, they can schedule Facebook posts ahead of time.

When you allow all of your employees to use your social media account, you are opening yourself up to a host of risks.

2. Reputation Damage

In the past, you have probably seen people posting negative statuses or comments on the walls of various companies. If a customer has a bad experience, or is simply displeased with your recent choices, they may do the same thing to you.

Some companies get around this by having someone monitor their wall vigilantly. Whenever they see an inappropriate comment or status, that post is deleted.

Unfortunately, that method can backfire on companies. If people notice that statuses are being deleted, their anger may increase.

While you should make a habit of deleting genuinely offensive comments, you should also try to engage with customers that are upset. If you can resolve the situation with them publicly, you will be able to earn goodwill with other customers that are monitoring your page.

 Hacking

In theory, no one but your company should have access to your Facebook page. In practice, others get access to it all the time. It is not at all uncommon for the pages of major businesses to be hacked. Some hacking teams specifically make businesses their target.

In order to protect yourself from hackers, you should employ every security method that Facebook has. Requiring two-step verification, for example, can keep people from accessing your account if they do not also have access to your cell phone.

You may also want to utilize a program that will help you to develop and store stronger passwords. You will be able to create a password that no hacker will be able to guess.

As you can see, there are a number of risks that are associated with Facebook marketing. Luckily, every one of these risks can easily be avoided. You can use Facebook regularly without damaging your company's reputation. Facebook is an excellent tool as long as it is used wisely.

MarketHive

The Hidden Risks Of Facebook Marketing

MarketHive Motivation - Once You Believe You Are The Best

Don’t aim for success if you want it; just do what you love and believe in, and it will come naturally. David Frost

Read more at: http://www.brainyquote.com/quotes/keywords/believe.html

Keep your dreams alive. Understand to achieve anything requires faith and belief in yourself, vision, hard work, determination, and dedication. Remember all things are possible for those who believe. Gail Devers

So many times, people told me I can’t do this or can’t do that. My nature is that I don’t listen very well. I’m very determined, and I believe in myself. My parents brought me up that way. Thank God for that. I don’t let anything stand in my way. Chantal Sutherland

Read more at: http://www.brainyquote.com/quotes/keywords/believe.html

 

MarketHive Motivation - Once You Believe You Are The Best

Finding The Best Social Networking Sites For Entrepreneurs

Finding The Best Social Networking Sites For Entrepreneurs

Social networking is one of the most valuable tools that an entrepreneur has at their disposal. Social media will allow you to connect with customers, advertise new products, and earn consumer trust.

When you are an entrepreneur you want to be out there in the world. The best and easiest way to do this is through social networking. You want to be on the social networking sites to be seen and get your brand out into the world. Follow the following tips will give you some excellent results if you stick to the task. Remember to never give up.

Find A Social Networking Site For Entrepreneurs

Getting connected on a social networking site created for entrepreneurs is a great start, and one of the best social networking sites created by entrepreneurs for entrepreneurs is Markethive. Markethive is not only a social network for entrepreneurs but it is a inbound marketing platform with some very powerful internet marketing tools that will improve your reach all over the net.

Markethive has totally removed the issue when it comes to privacy on social networking site, at Markethive your privacy is the number one priority. Another most important issue that you will not have to worry about is having to walk on eggshells meaning that you can use Markethive with ease.

Just make sure that you are respectful, Markethive's community of entrepreneurs are just that, we are like-minded individuals with one common goal and that is to be able to create success through marketing our business, services, products etc.

The best thing is Markethive is free for life, there is no strings attached, Markethive is very unique and will be a very valuable asset for all. It will also solve a problem for many marketers that can not afford to purchase marketing tools.

Here are some of the free internet marketing tools you receive when you join Markethive: 

Autoresponders
E-mail Broadcasting

Blogging Platform

Capture Pages

One Click Lead Generation System

Conference Room and so much more….

To subscribe to Markethive click the banner below:

Because there are so many social networking sites, it can be difficult for business owners to determine where they should focus their attention. Follow these strategies as you work to select the best social media sites for your needs.

Think About Your Demographic

Different social media platforms attract a different base of users. For example, Snapchat is most widely used by people under the age of 35. Older consumers are more likely to spend their time on Facebook.

Think about the demographic of your target audience. Take a look at market research, and find out where your audience is spending their time. Focus your social media efforts there.

Follow The Latest Trends

While not every new social media site will take off, it can pay to pay attention to trends. If you are able to start using a major social networking platform early on, you will be able to attract a much larger audience.

Pay attention to the latest news and trends. Find out which platforms are attracting a lot of attention. Don't be afraid to experiment and try out new networking sites. If you start using a successful site in the early days, you should see a great deal of success.

Don't Ignore The Basics

While you should definitely try to focus on new and popular social media sites, you shouldn't ignore the biggest platforms. Having some presence on major sites like Facebook is extremely important. If consumers are looking for you and can't find you, they may become frustrated.

Take the time to set up a social networking page on every social media site. This will allow you to control your image completely; no one else will be able to set up a social networking page in your name.

From there, figure out which sites you should focus your efforts on. Even if you don't update your Facebook page often, it can be helpful to have it.

Ask Your Clients Where They Want You To Be

Find out which platforms your clients want you to spend time on. Do they spend more time on Instagram, or do they use Twitter more frequently?

If you have a large mailing list, you may want to send out a simple poll. Find out which social media sites your current users prefer. From there, make sure you spend lots of time on these sites. Keep working to attract new customers and expand your audience.

If you follow these simple tips, you should be able to find the best social networking sites for entrepreneurs. You should be able to build your business and increase your success. If you're able to unlock the full potential of social media, you will be able to reach a very wide audience. Make sure you are using social media properly.

MarketHive

Finding The Best Social Networking Sites For Entrepreneurs

Designing Your Own Lead Capture Pages

Designing Your Own Lead Capture Pages

Designing and building your own lead capture page(s) is not as difficult as you may think. There are many advantages to learning this simple skill. In fact, most people are unaware that they can learn how to create lead capture pages in less than eight hours of proper training, or sometimes less.

To start learning how to build a lead capture page, you need to have the flowing.

An HTML editor to build your lead captures page with. This is a program very similar to a word processor. Believe it or not, if you can use Microsoft Word, you can use an HTML editor.

HTML editors are slightly more complicated than word programs. However, with proper training you can master using one fairly easily. There is a good chance that you already have one that came with your basic operation system.

Web hosting is the next step. This is simply a place to up-load your lead capture page to on the Internet. Be aware that not all web-hosting services are equal. Make sure you know what you are getting before you buy. If the service does not offer a quality auto-responder (which we will discuss in a moment) avoid it. Cheap web hosting is not worth your time.

Lastly, you just need a little training so you can learn how to use the following items. This is the part that is hard, but certainly not impossible to find.

Unfortunately, there are many people selling lead capture pages that don’t want you to know how simple it is to design them. In a moment, I will offer a solution to that problem.

There are many companies where you can buy lead capture pages from on the Internet. There are a multitude of disadvantages involved with having a lead capture page built for you.

What are the disadvantages?

The page you buy is drastically overpriced. Most companies offering lead capture pages are charging between $50 – $200 for only one page.

Why would you want to spend such an absorbent amount on a lead capture page that you could learn how to design yourself in only an hour or two?

You cannot alter the lead capture page’s text or “Ad Copy”. So, you have no way to test what results would come from alterations to the page. Often, changing only a few words on your page will increase your information request rates radically.

You cannot create more than one page. So you can only find out what limited results you will have from the lead capture page you buy. It’s always to your advantage to have different pages to test against each other. Then you can see which designs and text work best to attract customers to your business. After all, who knows your business better than you do? So, who is best qualified to design your pages? The answer is you.

What are the advantages to designing your own lead capture pages?

You will save a lot. Let’s say that you only design 10 pages in your life. If you were to buy them at roughly $100 each, that’s $1,000. A steep price to pay.

When you become proficient at building your own lead capture pages, you can literally have one completed and up-loaded to your server in 30 minutes.

When you host you site, you can build as many pages as you want. Then you can test them to see which pages pull the most leads and even rotate site visitors to then. It’s like going to an arcade and beating the high score on a video game. The main difference is, you always win.

You can tie your “Information request box” to an auto-responder. An auto-responder is a sequential e-mail system that delivers messages to your prospects. This will allows you to follow up with your prospects indefinitely and radically increase your closing ratio. Most people don’t purchase at first glance, but many do when you keep their attention through time using an auto-responder.

You can personalize you lead capture pages with you own audio greetings. This often increases you response rates by 20 – 50%. When people actually hear your voice, it often makes them feel more comfortable giving you their contact information.

You can build a list! This is the most important thing anyone marketing on the Internet can have. Your list is your fortune. The people on your list are always potential customers for any offer you have.

 

Ida Mae Boyd

Developer

 

MarketHive

Designing Your Own Lead Capture Pages

Popular Social Networking Sites For Entrepreneurs

Popular Social Networking Sites For Entrepreneurs

Social networking has dramatically changed the way that most entrepreneurs do business. Not only do social networks provide a way to build valuable business connections, but they also allow business owners to build long-term relationships with their customers and clients. Best of all, social networking is free. All that it takes is    your time and a lot of effort. As long as you are willing to apply yourself, you can develop a solid social media following that consists of useful business leads and actively engaged customers.

There are quite a few different popular social networking sites for entrepreneurs. Learning more about each of these sites can help you determine whether or not they are right for your business. Generally, it is a good idea to focus on just a few social networks.

If you try to stretch yourself too thin by setting up accounts on every social network that is out there, you may find that you don't have time to keep up with all of the updates. Because of that, you may find it more beneficial to establish yourself on just a few key social networks, putting time and effort into building your profiles and growing your followers.

One of the first social networks that you should consider as an entrepreneur is LinkedIn. This popular social networking site is geared toward businesses and job seekers. It is the ideal environment for networking with other business owners or entrepreneurs who think like you do and may be able to provide support.

You can also join one of the many groups on LinkedIn that are geared toward entrepreneurs. The more you participate in everything that LinkedIn has to offer, the more valuable connections you will make. This particular social network is more about building business connections and establishing yourself as an industry leader than about reaching customers.

In terms of social networks where entrepreneurs can build their customer base, there are many different options to choose from. Perhaps the most well-known is Facebook. This social network provides an opportunity to tell customers what is happening with your business in real time so that they can keep up-to-date with all of the latest changes.

When used correctly, sites like Facebook can be extremely powerful in terms of marketing. Social media marketing is unique in that it allows you to establish a solid relationship with customers, making it possible to market to them over and over again. Other sites that you may want to consider for connecting with customers include twitter, Pinterest, Instagram, and Google+.

If you are looking for a place where you can share ideas with other entrepreneurs, you may want to look into Markethive the social network created by entrepreneurs for entrepreneurs, better known as the social neural network for entrepreneurs. Markethive is not only just a social network for entrepreneurs, but Markethive includes some powerful internet marketing tools that will empower entrepreneurs to increase their marketing power to a higher level.

The best part is that Markethive is free for life, no strings attached. Markethive has so many powerful, innovative,valuable,extremely powerful online marketing tools such as:

Autoresponders
E-mail Broadcasting

Blogging Platform

Capture Pages

One Click Lead Generation System

Conference Room and so much more….

To subscribe to Markethive click the banner below:

Entrepreneur Connect is another social network. This social network, which was started by Entrepreneur Magazine, provides the perfect place to connect with other like-minded individuals for brainstorming, idea sharing, and inspiration.

Hopefully, this list of popular social networking sites for entrepreneurs will give you some ideas of how to start making connections with others online. By choosing just a few social networks and focusing primarily on them, you can get more out of social networking than if you try to stretch yourself too thin by joining every networking site that you find.

MarketHive

Popular Social Networking Sites For Entrepreneurs

Twitter Marketing For Long-Term Success

Twitter Marketing For Long-Term Success

Businesses are often seen talking about Facebook when it comes to social media marketing, but there is another powerful platform waiting to be used. This platform would be none other than Twitter. It is one of the leading social media platforms in the world that is used by one and all.

You want to take this traffic and turn it into a goldmine as soon as possible.

Well, this sounds great on paper, but how do you go about doing it, so success is found? Let's take a look.

1) Maximize Keywords

Hashtags and keywords are your best friend. Marketing without these on Twitter is an uphill battle. You will never win without them.

How are people going to find you? They are never going to locate your business when no hashtags or keywords are being used. Look to find out what people are talking about in your niche and use those hashtags. You want to remain relevant.

Twitter is all about relevancy because people want fresh topics to discuss and tweet. They don't want to be inundated with boring content that is years old and doesn't hold value. You never want to be generic either as that will cost you in the long-run.

Remain relevant and watch as your marketing success doubles.

2) Build Relationships

Twitter is great because building relationships and having conversations is easier. The system is set up in a manner where it becomes easier to do this. Start up a chat and look to keep it going as a business that is marketing. You want people to interact with the business and learn more about it.

This is what helps your marketing campaigns run in the right way.

Those who are not using this approach will never see long-term success because most of their interactions will be "one and done."

Build relationships because that is what matters most for any marketing campaign especially on Twitter.

3) Links Are Important

It does not matter what type of business you are running; the conversions will take place on your landing page (website). You want it to be built in a manner where it can convert leads that arrive. You want to link back to this landing page as much as you can while marketing.

The goal is not to keep them on Twitter the whole time.

Sure, you will begin the process on Twitter, but the deal is going to be sealed on your website, so traffic should be directed towards your site at all times.

You don't have to spam while you are doing this, but once in a while, you have to link back.

This is how Twitter marketing has to be approached by businesses who want to succeed. You will learn a lot along the way because Twitter is still a platform that has not been maximized. Many new leads are available, and methods are still being explored.

It is a powerful social media platform, so you will know there is traffic to be looked at. You will never be disappointed by the numbers when it comes to who can be targeted.

MarketHive

Twitter Marketing For Long-Term Success

Ending the Ownership of Money

As is now common knowledge, some of the world’s most powerful countries are insolvent due to ever-increasing sovereign debt. At this point, the economies are being held together through only one factor: continued faith in the currency by the average citizen. As soon as that faith disappears, the economies will crash.  

 

Not surprisingly, the leaders of these countries and their close partners (particularly the banks) are actively seeking means by which they can escape the effects of the crisis they have created and still retain some sort of control. 

 

For some time, I’ve predicted that one way in which they will accomplish this will be the elimination of cash, that in order to prevent a run on the banks in which the average citizen simply removes his money from the system, such a removal would be made impossible by ending the existence of bank notes. It would be replaced with an electronic currency system, so that the only “cash” that exists is a credit in a bank account. 

 

When this prediction was first proposed, it seemed to many to be both alarmist and ridiculous. Mankind has always had hard currency in some form, something physical that could be held in the hand. But with computerisation, the elimination of physical currency is possible. 

 

Banks, with the support of legislation, can require that all transactions (even the purchase of a candy bar) be electronically performed by the account holder. Once this has been achieved, two other advantages (to the bank, not to the account holder) become possible. 

 

First, paper currency can be eliminated, which assures that, no matter how bad things get, account holders can’t remove their cash from the bank and stuff it in a mattress at home, since no physical cash exists. Second, banks could then charge account holders interest for their savings accounts, since transactions could take place only through the banks. 

 

Now the concept of electronic currency is no longer the stuff of fairy tales. Most of the world’s governments have passed laws restricting the amount of cash an individual might use. Those who use cash over the designated amount are, in some cases, harassed or even investigated (generally for money laundering or drug dealing).

 

Ecuador’s War on Cash 

 

In December 2014, Ecuador instituted its Sistema de Dinero Electrónico (SDE), the world’s first government-controlled electronic monetary system. (Other countries have electronic banking systems, but they are not state run.) And it is US-dollar based.

Back in 2000, Ecuador implemented the US dollar as its official currency, dumping the sucre, which, as a result of hyperinflation, had become devalued to the point of 25,000 to one US dollar. So, the Ecuadoran government scheme will be dollar based. 

 

The system is being promoted as a new, easier way to make payments (either by card or cell phone), eliminating the need to carry cash and making it harder for thieves to steal. 

 

It is also being touted as a way to benefit the poor, although no reasons are being offered as to why this might be so. (If this were their true goal, Quito officials might instead allow for competing private-sector systems, to drive down costs.) 

 

The system is being introduced piecemeal. At present, you can pay for a taxi and some services with the SDE, as well as send money between individuals. By year’s end, it will be possible to pay your taxes with it. 

 

To date, each of the steps taken by Ecuador follow the playbook as I originally put forward. Should Ecuador continue to follow the prediction, when the SDE reaches the point that virtually everyone in the country has an account and is making the majority of their payments by either a debit card or cell phone, the government will announce that paper currency is to be eliminated. 

 

The explanation given at the time might be that cash would no longer be necessary and would be a drain on the economy. (Ecuador spends three million dollars annually replacing worn-out bills.) 

 

Sceptics both within and outside of Ecuador have suggested that the new system may simply be a way of dumping the dollar, but, if anything, the Ecuadoran government is enhanced by the continued use of the dollar. 

 

First, the dollar has allowed relatively low inflation and low interest rates. Second, the dollar is less likely to hyperinflate than a reinstated sucre. Third, the sceptics are overlooking the fact that, once the dollar is electronic only, Ecuador never need buy dollars again. The electronic dollar would be a dollar in name only. In reality, it would not exist. It would be an electronic concept. 

 

(That last bit will take some getting used to, not only in Ecuador, but globally.) 

 

Monkey See, Monkey Do 

 

As Ecuador demonstrates the workability of its electronic system, I believe that neighbouring countries will jump on the bandwagon quickly. Each government will say to itself, “Government control of all monetary transactions? Where do we sign up?” 

An additional benefit will be the apparent stability of the US dollar. As long as the dollar holds up, governments like Ecuador (and other countries, such as Uruguay and Argentina, that use the dollar as a second currency) will gladly base deposits in dollars. 

 

So, that covers the larger, critically indebted countries, plus the Third-World countries.

 

What of the smaller, prosperous countries whose currencies are presently sound? It’s entirely plausible that smaller, more stable countries, such as Bermuda, the Cayman Islands and Hong Kong, will get on board with the electronic system. They’ll need to, in order to continue international banking. 

 

However, if their own currencies are stable, there’s no real reason for them to eliminate their own currencies for local usage. These currencies may therefore continue, although there’s the danger that either the banks (realising that they can only charge interest on deposits, not on cash kept at home) or governments (who, above all, seek control over their people and recognise monetary control as a primary control) may very well opt to eliminate paper currency.

 

But is the loss of physical currency really such a bad thing? After all, the elimination of cash does create ease and comfort and might just limit theft in the world to some degree. 

 

Yes, it is indeed quite a bad thing. The overriding effect that the elimination of cash will have on people will be that they will lose their freedom of monetary movement. They will be subject to government and banking surveillance of every transaction and, increasingly, will be subject to legislation that limits currency movement. 

 

Once this point is reached, governments will be free to move to a stage in which they declare that money is not the possession of the individual or company. It’s the possession of the government and the government “allows” the public to use its currency in order to conduct commerce. As such, individuals and companies had best “behave,” or they might find the privilege taken away and the money confiscated. 

 

Of course, the reader may well find this final step to be beyond the pale, even for today’s overreaching governments. Just a year ago, the very concept of a War on Cash itself was considered to be a mere fantasy, yet we are already clearly transitioning into the End of Cash. 

 

And so, anyone who wishes to retain control of his own economic life will soon be facing the realisation that: 

 

a. All currency (in most, if not all countries) may soon be held solely in banks and transacted solely through banks.

b. All currency that is in banks will be subject to bank and government scrutiny, increasing bank and governmental controls and limitations and possible confiscation and increased taxation.

c. All wealth that remains within the control of the individual will be wealth that is held in a non-currency form and held outside banks. 

 

The field for such ownership is becoming increasingly limited. It consists primarily of precious metals and real estate, and even those stores of wealth are truly safe only if located in a jurisdiction that is not on the verge of insolvency and whose government is both stable and relatively benign. 

 

Such jurisdictions do exist, but “cash,” as it exists today, must be moved out of hazardous jurisdictions and converted to a safer form of wealth protection before the final legislations have been passed, making cash illegal.

Original Article by Jeff Thomas

 

Steven Hodgkiss

www.StevenHodgkiss.com 

MarketHive

Ending the Ownership of Money

Perfect Home Business Marketing Strategy

Perfect Home Business Marketing Strategy

Let's say you have set up a new home business and it is now time to start marketing. Where do you begin when you might never have done this before? What are some of the biggest factors as you move forward?

A perfect strategy is hard to build, but with the three factors listed here, it will become easier.

The right strategy is out there for those who are patient and willing to understand the nuances of what marketing requires.

Maximize Use Of Social Media Ads

It is social media ads that remain valuable for those wishing to market their home business. The leads are targeted, and it is easier to generate high-quality clicks without wasting time. Other methods for marketing a home business will not yield as much value like this (from all of the paid options).

Whether it is Twitter or Facebook, you need to give this a chance to flourish.

Marketing campaigns run on social media platforms have tremendous potential and work well for those who are patient and split-test everything. Play around with the ads being used and the text displayed. You want to target with precision to get the best possible leads.

Value SEO

SEO is critical because it is "free" marketing in essence. You are looking to rank for keywords and remain higher up in the search results. It is an easy way to keep seeing new traffic without putting a dime in.

This is a great long-term strategy and has to be a part of your marketing approach.

Using paid options and nothing else is a great way to blow through your budget as a home business. You might not have as much to spend compared to a large corporation, so SEO is vital in creating balance.

Build Diversity In Campaigns

The perfect marketing strategy for a home business owner has to encompass diversification. You cannot run campaigns through one platform or one approach unless you are looking to put your eggs all in one basket. You want to be patient and learn that diversification is your best friend moving forward.

You want to try new methods and build several campaigns to maximize potential.

You never want to trust one way even if it is red hot right now and is creating leads. You are running a home business that has to last for a long time to come instead of something that could falter.

This is what setting up a home business marketing strategy is all about at the end of the day. You want to incorporate these details into your campaigns and then move forward. It is not easy to get a campaign started, and success will take time unless you are lucky.

For those who are pursuing these options, look to work hard and split test as much as possible. Pay attention to the data when spending money to see the value you are getting. This is priceless information that will help tweak your approach as time goes on.

Do not get cozy even when results are coming in.

MarketHive

Perfect Home Business Marketing Strategy

Why Should You Use Twitter Marketing?

Why Should You Use Twitter Marketing?

Twitter is the best place to promote your brand, business  products or services.  All you need to do is to create a twitter account and start marketing for free. After creating your account you will have to sit down and come up with a marketing plan that  has your business strategies and goals.

It should include some of the details on how you will present the business to your followers. Try as much as possible to use good tactics to showcase your business in a positive light to attract buyers. Do all this with a subtle approach.

You have to be polite, courteous and careful when marketing your products or services on twitter. A conversational relationship is better than approaching your potential customers with a sales pitch. Online business marketing is in some ways similar to traditional business marketing as in both no customer wants a salesy pitch.

If the customers find you too aggressive, they will not buy from you. Give the customer some reliable reasons why they need to buy from you. it will even be more effective if you include any testimonials as this will convince the customer that your business products or services have satisfied  customers.

Twitter has very many tools to help you market your products and services. The tools help in tracking traffic to your website, your followers, their tweets and additional information that can make your marketing campaign more effective.

Another major reason why you should use twitter for marketing is the fact that you get to interact directly with your customers. This will help you know how the customers rate your business, what they think about your business and the level of customer satisfaction.

 As a result, you will be able to modify and adjust your strategies depending on the feedback of your customers. Interacting directly with the customer will also help you establish the much needed personal touch your customer needs as they will feel that they are not talking to an unknown entity.

To be successful on twitter, you have to stay informed as much as possible. Follow the latest trends, news and fads that usually occur to help keep your twitter account updated. Remember to tweet often so that your customers will know that your business is active.

Research has shown that less than 10% of twitter users go back to what was posted the previous day. This means that you have to post daily so that you don’t lose the attention of your customer. Make sure you are a constant presence on twitter.

The viral marketing strategy on twitter is retweeting. Retweets spread very fast on twitter and may be a good marketing tool. They can attract thousands of new clients helping your marketing campaign. One of the best ways of getting retweets is by posting tweets discussing “how to” topics.

People like do it yourself projects and providing the knowledge can be a very good way to reach them and satisfy their needs.

After engaging your audience on twitter, it is a good idea to drive them to your business website. Once they visit your website and find interesting and relevant information, they will be able to develop more trust and confidence in you and buy your products or services.

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Why Should You Use Twitter Marketing?

Highly Effective Facebook Marketing Tips

Highly Effective Facebook Marketing Tips

Facebook has over 1.6 billion monthly active users and over a billion daily active users globally. In simple terms, almost everyone online is on Facebook and businesses need to have a strong presence on the social network to reach more potential clients and enhance brand awareness. Here are a few Facebook marketing tips to help you increase your reach and engagement on Facebook.

Invest in Facebook Ads

There are over 2.5 million advertisers on Facebook and this number is growing rapidly. It has also been observed over the years that Facebook is slowly turning into a pay to play platform. This is also due to the fact that almost every business is on Facebook and everyone wants to be in front of the same audience. The organic reach is decreasing regularly due to enhanced competition and changes in Facebook algorithm that favors a particular kind of content.

Therefore, it is recommended for businesses to start investing in Facebook advertisements to reach targeted audience. A well-designed ad campaign on Facebook not only helps in increasing the reach of the Facebook page but it also helps in promoting brand awareness. Facebook advertising offers excellent targeting capabilities which mean it's easy to reach targeted customers at a very low price point.

Use Facebook Insights

You are leaving a lot of money on the table if you are not using Facebook insights. It's an analytics tool that helps in keeping track of your pages’ likes, engagement, comments, shares and a number of other things. It is imperative for businesses to use this tool to understand their audience and get a measure of the success rate of their marketing efforts.

Contests

One of the most effective ways to increase engagement on Facebook is to host contests and giveaways. Giving away stuff for free generates a lot of interest and does not cost much, especially when compared with the enormous benefits in terms of brand awareness and increase in engagement.

Contests not only help in increasing traffic but also increase fan base and shares. If the content is really well-designed, it may also go viral.

Valuable Content

Needless to say, people go to Facebook to keep up with their friends but also read interesting content. If your content isn't interesting, it won’t get much traction on Facebook. However, the content not only needs to be useful but also needs to be presented in an engaging manner.

Take a look at some of the biggest websites online that craft their social media posts in a manner that encourages people to click and read further. Try to emulate them and make sure that the content quality remains good so that people keep coming back for more. The content should also include relevant images.

Videos

Facebook algorithms place a lot of emphasis on video these days. This is due to the reason that Facebook is trying to promote itself as the video platform of choice. People also like to watch videos online and online video is growing rapidly. Businesses are likely to generate higher engagement rates by posting high-quality videos and promoting those posts regularly.

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Highly Effective Facebook Marketing Tips

So What Is A Social Media Network?

So What Is A Social Media Network?

Basically, a social media network is made up of individuals or organizations that are connected through various social contacts ranging from casual acquaintances to family members. Social networks are established to encourage connections and communication to occur on a wide variety of levels.

A basis for the theory of social networking was a study performed by Stanley Milgram in 1967 that established that any two random United States citizens are connected to one another by a series of six intermediaries, on the average. This idea was made more popular by the play and subsequent movie, “Six Degrees of Separation”, as well as the television show “Six Degrees”. Current Internet experiments continue to explore this concept, such as the Ohio State Electronic Small World Project and Columbia's Small World Project.

These experiments currently confirm that five to seven degrees of separation are sufficient to connect two people through the Internet. This also serves to confirm the potential effectiveness of Internet social networks to build new connections between people.

The first Internet social network began in 1995 and has 12.9 million visitors today. This makes it difficult to comprehend the rule of 150, also known as the Dunbar number that states that the size of a genuine social network is limited to about 150 members. Over 200 Internet social networking sites exist and the number of members that belong to most them steadily increases.

In an Internet social networking site, a group of founders sends messages to invite members to join the site. Those members then invite additional members and the links continue to grow. Some social networking sites offer viewable profiles for members, address books and online social connections on a social or business level. Many Internet social networks are open to the public.

Internet social networks are a convenient way to link with new people, both personally and professionally. Consider that the senior director of Nielson/NetRatings, Jon Gibs, states that Internet “…social networking is not a fad that will disappear. If anything, it will become more ingrained in mainstream sites.”

The following are 20 of the most Popular Social Media Sites Right Now published by Antony Maina

Facebook

This is the biggest social media network on the Internet, both in terms of total number of users and name recognition. Founded on February 4, 2004, Facebook has within 12 years managed to accumulate more than 1.59 billion monthly active users and this automatically makes it one of the best mediums for connecting people from all over the world with your business. It is estimated that more than 1 million small and medium-sized businesses use the platform to advertise their business.

Twitter

You might be thinking that limiting your posts to 140 characters is no way to advertise your business, but you will be shocked to know that this social media platform has more than 320 million active monthly users who make use of the 140 character limit to pass on information. Businesses can use Twitter to interact with prospective clients, answer questions, release latest news and at the same time use the targeted ads with specific audiences. Twitter was founded on March 21, 2006, and has its headquarters in San Francisco, California.

LinkedIn

Founded on December 14, 2002, and launched 0n May 5, 2003, LinkedIn is hands-down the most popular social media site for professional networking. The website is available in 24 languages and has over 400 million registered users. LinkedIn is great for people looking to connect with people in similar industries, networking with local professionals and displaying business related information and statistics.

Google+

While it’s no Twitter, Facebook or LinkedIn, Google+ has its place among the popular social media sites. Its SEO value alone makes it a must-use tool for any small business. Launched on December 15, 2011, Google+ has joined the big leagues registering 418 active million users as of December 2015.

YouTube

YouTube — the largest and most popular video-based social media website — was founded on February 14, 2005, by three former PayPal employees. It was later bought by Google in November 2006 for $1.65 billion. YouTube has over 1 billion website visitors per month and is the second most popular search engine behind Google.

Pinterest

Launched in March 2010, Pinterest is a relatively newcomer in the social media arena. This platform consists of digital bulletin boards where businesses can pin their content.  Pinterest announced September 2015 that it had acquired 100 million users. Small businesses whose target audience is mostly made up of women should definitely invest in Pinterest as more than half of its visitors are women.

Instagram

Like Pinterest, Instagram is a visual social media platform. The site, launched on October 6, 2010, has more than 400 million active users and is owned by Facebook. Many of its users use it to post information about travel, fashion, food, art and similar subjects. The platform is also distinguished by its unique filters together with video and photo editing features. Almost 95 percent of Instagram users also use Facebook.

Tumblr

Tumblr is one of the most difficult to use social networking platforms, but it’s also one of the most interesting sites. The platform allows several different post formats, including quote posts, chat posts, video and photo posts as well as audio posts, so you are never limited in the type of content that you can share. Like Twitter, reblogging, which is more like retweeting, is quick and easy. The social networking website was founded by David Karp in February 2007 and currently hosts more than 200 million blogs.

Flickr

Flickr, pronounced “Flicker,” is an online image and video hosting platform that was created by the then Vancouver-based Ludicorp on February 10, 2004, and later acquired by Yahoo in 2005. The platform is popular with users who share and embed photographs.  As of October last year, Flickr had more than 112 million users and had its footprint in more than 63 countries. An average of a million photos are shared daily on Flickr.

Reddit

This is a social news and entertainment networking website where registered users can submit content such as direct links and text posts. Users are also able to organize and determine their position on the site’s pages by voting submissions up or down. Submissions with the most positive votes appear in the top category or main page. Reddit was founded by University of Virginia roommates Alexis Ohanian and Steve Huffman on June 23, 2005. A decade later, the site boasts more than 36 million registered accounts and 231 million monthly visitors.

Snapchat

Snapchat is an image messaging application software product that was created by Reggie Brown, Evan Spiegel and Bobby Murphy when they were students at Stanford University. The app was officially released in September 2011, and within a short span of time they have grown immensely registering an average of 100 million daily active users as of May 2015. More than 18 percent of all social media users use Snapchat.

WhatsApp

WhatsApp Messenger is a cross-platform instant messaging client for smartphones, PCs and tablets. The app relies on the Internet to send images, texts, documents, audio and video messages to other users that have the app installed on their devices. Launched in January 2010, WhatsApp Inc. was acquired by Facebook on February 19, 2004, for about $19.3 billion. Today, more than 1 billion people use the service to communicate with their friends, loved ones and even customers.

Quora

Capitalizing upon human curiosity is an ingenious idea that would lead to the creation and launch of Quora in June, 2009. The website, co-founded by two former Facebook employees, Charlie Cheever and Adam D’Angelo now claims that it received more than 80 million monthly unique visitors, with half of them coming from the U.S. So far, the question-and-answer website has managed to raise $141 in venture capital funds and while it doesn’t look ready to go public yet, it’s definitely a company to watch.

Vine

With over 40 million users, Vine is a rapidly growing video sharing social media app that allows users to share 6-second video clips with their followers. While this looks like a really short time for a video, businesses of all sizes are having tremendous success using the service. Vine was founded in June 2012 and later acquired by Twitter in October 2012, just before its official launch.

Periscope

Periscope is a live video streaming mobile app that was developed by Joe Bernstein and Kayvon Beykpour. The two started the company in February 2014 and later sold it to Twitter for $100 million in March 2015. Four months after its March 2015 relaunch, Periscope said that it had surpassed 10 million accounts and in December the same year, Apple announced Periscope as the app of the year.

BizSugar

BizSugar is a social networking platform and niche resource for small business owners, entrepreneurs and managers. The site was created in 2007 by DBH Communications, Inc., a provider of award-winning business publications, and later acquired by Small Business Trends LLC, in 2009. The platform allows users to share videos, articles, blog posts, podcast among other content. It also allows users to view and vote on submissions by other members.

StumbleUpon

StumbleUpon is a discovery engine that finds and recommends content for its users. More than 25 million people use StumbleUpon for entertainment and information. In addition, more than 80,000 publishers, brands, and other marketers have used StumbleUpon’s Paid Discovery platform to promote their businesses. StumbleUpon was owned by eBay from May 2007 to April 2009, when Garrett Camp, Geoff Smith and several investors bought it back. It is now an independent, investor-backed startup once again.

Delicious

This is a social bookmarking web service for discovering, storing and sharing web bookmarks. The site was founded by Peter Gadjokov and Joshua Schachter in 2003 and acquired in 2005 by Yahoo. By the end of 2008, Delicious claimed that it had bookmarked 180 million URLs and acquired more than 5.3 million users. The service was later sold to AVOS Systems in April 2011 who later sold it to Science Inc. In January this year, Delicious Media said that it had acquired the service.

Digg

Founded more than a decade ago (November 2004), Digg is a news aggregator with a curated front page that selects stories specifically for the Internet audience, The topics vary widely from trending political issues to science to viral Internet issues and anything in between. Digg supports sharing of content to other social media platforms such as Facebook and Twitter. In 2015, the company claimed that it had about 11 million active monthly users.

Viber

Viber is a Voice over IP (VoIP) and instant messaging app for mobile devices that was developed and released by Viber Media on December 2, 2010. The app also allows for the exchange of audio, video and images between users. As of April 2014, Viber had accrued close to 600 million registered users and 230 monthly active users.

 

Ida Mae Boyd

Developer

MarketHive

So What Is A Social Media Network?